Cover and Incisive Media celebrate World Health Day and pay tribute to nurses and midwives

World Health Day 2020 day honours the work of nurses and midwives, who are at the forefront of the battle against the ravages of Covid-19.

Incisive Media’s brands are lending their support to World Health Day through a specially-themed ribbon on all of their brand sites and an updated masthead on their corporate website and social media coverage.

Cover, owned by Incisive Media, is the UK’s leading title for independent financial advisers who specialise in selling protection and healthcare. The brand will be raising awareness with a site takeover and themed email broadcasts.  Cover will be focusing on the unique agreement between the private sector and the NHS, who are combining forces to tackle the Covid-19 pandemic.

Cover’s editor Adam Saville said: “The protection and health insurance industry is having to adapt and rise to the challenge of this unprecedented crisis so we wanted to highlight some of support being offered to people in the fight against the virus.”

Apart from Cover, Incisive’s leading titles include Investment Week, Professional Pensions, Professional Adviser, International Investment, BusinessGreen, Computing, CRN and Channel Partner Insight.

World Health Day is celebrated each year on 7 April, on the anniversary of the formation of the World Health Organisation in 1948.

Since World Health Day was first conceived in 1950, it has been marked by a different theme each year.

The 2020 day honours the work of nurses and midwives, who are at the forefront of the battle against the ravages of Covid-19.

For more information on World Heath Day go to World Health Day.